The front shows a portrait of Knievel blended with a scene of him in his famous outfit on a motorcycle jumping several cars. The reverse shows him in his rocket vehicle jumping over a canyon (presumably Snake River Canyon). The images are trimmed in red. The band of the box shows other vehicles and stunts.
The thermos for this lunch kit was plastic and featured several full-color line drawings of Knievel performing various jumping stunts. It had a red cap.
Evel Knievel became a hero to millions of people because of his extremely dangerous motorcycle stunts.
The illustrations on this lunchbox were done by artist John Henry.
Value: This lunchbox with thermos in as-new condition can bring $300.00 or more.